Privacy & Data Protection Policy

Last updated: August 2026

Calm • Create • Connect

At Moments & Ink, your privacy matters to us. We only collect personal information that we genuinely
need to run our classes, courses, workshops and creative experiences, communicate with our customers
and operate our business.

This Privacy & Data Protection Policy explains what information we collect, why we collect it, how we use
and protect it, and your rights.

1. Who We Are

Moments & Ink is a creative workshop and art education business based in Sheringham, North Norfolk.

For data protection purposes, Moments & Ink is responsible for deciding how and why your personal
information is used.

You can contact us about your personal information at:

Moments & Ink
Sheringham, North Norfolk
Email: info@momentsandink.com

2. Information We May Collect

Depending on how you interact with Moments & Ink, we may collect information including:

Your name.
Email address.
Telephone number.
Booking and payment information.
Details of the classes, courses, workshops or events you have booked or attended.
Messages, enquiries and correspondence you send to us.
Dietary requirements and food allergy information where food or refreshments are being provided.
Accessibility or relevant health information that you voluntarily provide so that we can help you participate safely and comfortably.
Emergency contact information where appropriate.
Photographs or video where you have agreed to their use.
Marketing preferences, including whether you have chosen to receive news and information from Moments & Ink.
Information provided by a parent or guardian when booking an activity for a child or young person.

We aim to collect only the information that is reasonably necessary for the purpose for which it is required.

3. How We Collect Your Information

We may receive your information when you:

Make a booking.
Complete a booking or enquiry form.
Contact us by email, telephone, social media or through our website.
Attend a Moments & Ink class, course, workshop or event.
Join our mailing list.
Give us dietary, allergy, accessibility or other information relating to your booking.
Give permission for a photograph or video to be used.

We may also receive information from another person making a booking on your behalf, for example where somebody books a private event or group activity.

4. How We Use Your Information

We may use your personal information to:

Process and administer your booking.
Contact you about a class, course, workshop or event you have booked.
Take payments and maintain appropriate financial records.
Respond to enquiries.
Provide appropriate food and refreshments.
Help make reasonable arrangements for accessibility or other individual requirements.
Manage the health and safety of our activities.
Organise private and group events.
Keep appropriate business, accounting and tax records.
Send you news, new workshop dates or offers where you have chosen to receive marketing from us.
Use photographs or video for agreed promotional purposes where appropriate permission has been obtained.
Meet our legal and regulatory responsibilities.

We will not use your information for purposes that are incompatible with the reason it was originally collected without an appropriate legal basis.

5. Our Lawful Basis for Using Your Information

Data protection law requires us to have a lawful reason for using your personal information.

Depending on the circumstances, Moments & Ink may rely on:

Contract – where we need your information to provide a class, course, workshop or event that you have booked.
Legal obligation – where we need to retain or use information to meet legal, accounting, tax or regulatory requirements.
Legitimate interests – where using information is reasonably necessary to operate and improve Moments & Ink and this does not override your rights and interests.
Consent – where you have actively chosen to allow us to use your information for a particular purpose, such as certain marketing communications or promotional photographs.

Where we rely on consent, you can withdraw that consent at any time.

6. Health, Allergy & Accessibility Information

Occasionally you may provide information concerning allergies, medical conditions, disabilities or other
health-related requirements.

Health information is treated with particular care.

We will only collect information that is reasonably necessary to help us provide a safe and appropriate
experience.

Where special-category health information is processed on the basis of your explicit consent, you may
withdraw that consent at any time.

We will not use health, allergy or accessibility information for marketing purposes.

7. Marketing

We would love to keep you informed about new Moments & Ink classes, workshops and events, but we
will only send electronic marketing where we have an appropriate lawful basis to do so.

Where we ask for your consent, joining our mailing list will be optional and will not be a condition of
making a booking.

You can unsubscribe from marketing communications at any time.

Unsubscribing from marketing will not prevent us from contacting you with information that is necessary
for a booking you have made.

8. Photographs & Video

We may occasionally take photographs or short videos during Moments & Ink activities.

Where appropriate, we will ask permission before using identifiable images for promotional purposes such as:

The Moments & Ink website.
Social media.
Printed advertising and promotional material.

You can tell us that you do not wish to be photographed.

Where photographs involve children or young people, appropriate consent will be obtained from a parent or guardian where required.

9. Who We Share Information With

We do not sell your personal information.

We may need to share limited information with trusted organisations that help us operate Moments & Ink, such as:

Website and booking providers.
Payment-processing providers.
Email and communication services.
Accountants or professional advisers.
IT or cloud-storage providers.
Tutors or workshop leaders where information is genuinely required to deliver your booked activity.
Government, regulatory or law-enforcement bodies where we are legally required to do so.

Where another organisation processes personal information on our behalf, we expect appropriate safeguards to be in place.

10. International Data Transfers

Some technology, website, payment, email or cloud service providers may process or store information
outside the UK.

Where personal information is transferred internationally, we will take reasonable steps to ensure that
appropriate data-protection safeguards are in place as required by UK data-protection law.

11. How Long We Keep Your Information

We will not keep personal information for longer than reasonably necessary.

How long information is retained will depend on why it was collected and whether we have legal, accounting, insurance or other legitimate reasons for retaining it.

For example:

Booking and financial records may be retained for the period required for accounting and tax purposes.
General enquiries will be deleted when they are no longer reasonably required.
Marketing information may be retained until you unsubscribe or ask us to remove it.
Health, dietary and accessibility information will only be retained for as long as reasonably necessary for the purpose for which it was provided, unless there is a legitimate or legal reason to retain it for longer.

We will periodically review the personal information we hold and securely delete information that is no longer required.

12. Keeping Your Information Safe

We take reasonable steps to protect personal information against loss, misuse, unauthorised access,
alteration or disclosure.

This includes limiting access to personal information to people who genuinely need it and using
appropriate security measures for electronic and paper records.

13. Your Data Protection Rights

Depending on the circumstances, UK data-protection law gives you rights concerning your personal information.

These may include the right to:

Ask what personal information we hold about you.
Request a copy of your personal information.
Ask us to correct inaccurate or incomplete information.
Ask us to delete your information in certain circumstances.
Ask us to restrict how your information is used in certain circumstances.
Object to certain uses of your personal information.
Request transfer of certain information where applicable.
Withdraw consent where we rely on consent to use your information.

If you wish to exercise any of these rights, please contact: info@momentsandink.com

There is normally no charge for making a data-protection request.

14. Your Right to Object

You have the right to object to certain processing of your personal information, including the use of your
information for direct marketing.

If you object to your information being used for direct marketing, we will stop using it for that purpose.

15. Complaints

If you have concerns about how Moments & Ink has handled your personal information, please contact
us first so that we have an opportunity to resolve the issue.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's
independent regulator for data protection.

Current information about making a complaint is available from the ICO.

16. Cookies & Our Website

The Moments & Ink website may use cookies and similar technologies.

Where cookies are essential for the website to function, they may be used without consent where permitted by law.

Where consent is required for non-essential cookies, such as certain analytics or advertising cookies, visitors will be given an appropriate choice.

Further information will be provided in our Cookie Policy or cookie notice.

17. Changes to This Policy

We may update this Privacy & Data Protection Policy occasionally to reflect changes to Moments & Ink, the services we use or data-protection requirements.

The latest version will be made available on our website.